WC Gem’s Home Based Big Money Business

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Facebook is fast becoming a big rival of Google and  Facebook Ads are increasing at a rapid rate. Not only that, Facebook now has over 400 million users worldwide, 100 million of whom live in the USA.

As a result Facebook has become simply too big for a serious Internet marketers to ignore. Even so I think that the majority of home-based Internet entrepreneurs have not even begun to consider Facebook as one of the most important weapons in their Internet marketing strategy. This Feeling exists in part because a lot of people still think of Facebook as being the place on the Internet where you link up with your friends and family and therefore feel uncomfortable mixing social chat with business promotion.

If that’s the case why not create multiple accounts in Facebook? Unfortunately, Facebook strictly limits each person to just one Facebook account (http://www.facebook.com/help/?faq=12839).

So what do you do if you want to tap into the huge amount of traffic that is available on Facebook? You’re probably not ready to buy Facebook Ads. And you don’t want to clog up the news feed on your personal Facebook page with a lot of business messages, sales pitches and comments from “friends” who you have never met and who are hoping for a chance to do business with you.

The answer to that question is to simply edit your newsfeed to accept posts from people you want to hear from. That is a good way to clean up your Facebook page without deleting business friends from your list, but it doesn’t do much to help you publicize your business brand.

The real solution to the problem is to take advantage of Facebook pages. A Facebook page can be used to market a specific product or service through your Facebook account. Once you have a page set up you can promote it and invite other Facebook users to become “fans” of your page. Fans are not the same as friends and they won’t show up on your main Facebook site although news from any pages that you become a fan of will show up in your news feed.

Setting up a series of Facebook pages for each of your products or services is a great way to tightly segment your Facebook traffic into specific audiences and to keep your business activities away from your social activities.

You can post text, photos, videos, discussion boards and numerous other Facebook applications to your page. The page will also provide good link possibilities to your other webpages and blogs.

Speaking of blogs, you can set up blog feeds on your fan pages and publicize your fan pages on your blog

How well your fan pages do will depend to a great extent on the effort you put into them. Some pages are simply popular because of their subject matter. Currently one of the leaders is the “young educated women” category. If you can find a product or service to match that niche or another popular one you could be on your way to a successful online business opportunity.

Facebook pages are free and easy to set up. All you need to do is go to http://www.facebook.com/pages/create.php to get started.